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More cheese than a cheese factory, a video showing the Apex on the beach.

Purely a marketing video, unfortunately again they show very little of the Apex actually being used, never any footage of targets in the ground or anything being detected so in a way it may as well just be a Youtube commercial, the Apex does appear to be a decent looking machine, I like how it looks.

If they don't hurry and release it by the time it comes out the novelty will have worn off 🙂

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Much later according to Steve Moore, Garrett's director of marketing.  IOW don't hold your breath.  Garrett will probably gage the response to Apex to determine whether it makes sense to make the inve

I think that means they're marketers, not testers.... very different role I'd imagine.

Simon - fortunately they are not the ones designing and building the Apex. I really have gained a lot of respect for Steve Moore (marketing) and Garrett's lead design engineer Brent Weaver on thi

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Oh Man!!,

"You're killin' me, Smalls!!!"  ("The Sand Lot")!! Nuf said!! 🙄 👍👍

 

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1 hour ago, phrunt said:

If they don't hurry and release it by the time it comes out the novelty will have worn off 🙂

You underestimate the the rabid fanbase that is the Garrett horde.  The novelty of the AT Pro hasn't even worn off with some of these folks.  Garrett is a big deal over here.

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I still like, and use my AT Pro, but it ain't because of them two; no no!!  (And I've had all my shots; no rabies here!)🤪

  It still works great;  just not on wet sand salt beach!👍👍

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Testers might be bound non-disclosure clause. But, allowed to make teaser videos........to keep up the hype and interest. Past the original release date.....

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This is the (Ace version ) of The Apex ( entry level Detector) The AT or Pro  Apex will be out later ............ which will be waterproof and more performance wise. 

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4 hours ago, Rob in (ca) said:

This is the (Ace version ) of The Apex ( entry level Detector) The AT or Pro  Apex will be out later ............ which will be waterproof and more performance wise. 

Much later according to Steve Moore, Garrett's director of marketing.  IOW don't hold your breath.  Garrett will probably gage the response to Apex to determine whether it makes sense to make the investment into a higher end "Pro" or "Max" iteration. Has to be worth the trip from a business case perspective.  There is not a lot of room for Garrett to maneuver a detector with more features (including making it waterproof, which is not without cost implications) between the Equinox 600 and Apex price points.  Seems they would have to undercut Equinox price-wise for it to generate enough sales to make it worthwhile.

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I'm thinking that's the plan Chase,

  But they need to be a little more "seriously" (like XP)  focused on the advertising content, and release date of the Apex, first!  👍👍

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10 hours ago, Sven1 said:

Testers might be bound non-disclosure clause. But, allowed to make teaser videos........to keep up the hype and interest. Past the original release date.....

I think that means they're marketers, not testers.... very different role I'd imagine.

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