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First Texas To Bring In Top Engineer To Save AQ And Possibly Company


Knomad

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Selling into big-box stores is a challenge. It's easy to think that, say, a Simplex could move into that market and kill our sales but there is a lot more to it than just the detector. You need a business infrastructure that can deal with the demands of on-line & big-box venues. For example, FTP can receive an order for 1000 detectors in the morning and build them all from scratch and ship them by that afternoon. Can't ship same day? Then the order is canceled. And when Stuff-Mart wants to return 5000 unsold detectors that are still brand new but the boxes are beat up you have to accommodate that if you ever want to do business with them again. White's tried to do this in their waning years but was unable. Garrett does pretty well at the game, Minelab less so. It really demands a large domestic presence and having the factories and warehousing here is a huge benefit.

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Sounds like they're pretty safe in the US big box store market, I doubt anyone else would want to be too heavily involved in that market unless they had to be out of desperation. 🙂

Thanks for clearing that up, First Texas sounds pretty secure in the entry level market in the USA big box stores for the time being then.  As for entry level machines in our bigger stores here it's only Minelab and some Chinese generics which I guess take the place of the First Texas machines, half them are similar or clones of them already 🙂

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