jasong brings up a good point that asset prices are not absolute, but relative to other assets. When we quote the price of gold, it's usually in USD. That said, what's the price of USD?
The US Federal Reserve has been the most aggressive in raising rates, which is attracting capital looking for yield, and as Phrunt points out, safety.
Gold in Yen is up over 20% in the last year, but the Japanese central bank is bent on keeping rates at zero. So much so that it recently stepped in to prop up the Yen for the first time since the late 90's.
Ultimately, I cognitively separate the riddle of the gold markets and riddle of putting gold under the coil or in the box. It's a certainty I will still be avidly reading this forum and on the hunt if gold trades back to a sub $300 range. (In USD to be clear!)