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White’s Electronics Done After 70 Years


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https://www.detectorprospector.com/forums/topic/12929-important-announcement-from-whites-electronics/

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Important Information from White's Electronics

June 18, 2020

To our valued White's Dealers-

This is a very difficult message to write, but the time has come for retirement from White's Electronics.

We are suspending manufacturing operations at our Sweet Home facility while we re-evaluate the future of the company. It is never easy to make these decisions, however, we are faced with the reality of intense competition in the industry and ongoing counterfeit instruments coming from China. Lastly, there have been critical material shortages since the Covid 19 shutdown that we now find insurmountable.

All of us here in Sweet Home are grateful for your service. We consider each you part of the White's extended family.

Sincerely, 


Ken White

American Made Metal Detectors since 1950

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https://www.detectorprospector.com/forums/topic/3688-whites-electronics-visit-and-a-new-v3i/

Well, to me the sad part is they had the tech... they just milked it instead of advancing it. Minelab never stops development. White's does a new machine, then nothing. The TDI? Well, the Impulse AQ from Fisher could have been White's since they are both based on Foster designs. But White's took the TDI and then actually watered later versions down!

White's V3i - was the Equinox before Equinox. All White's had to do was slim it down. But no, they come out with watered down VX3 and then... nothing. Heck, the V3i had decent wireless before anyone - and White's never implemented it in any other models.

White's MXT? I told White's ages ago that a 50 kHz MXT would be a killer. High frequency plus target id. The GMT was the MXT sibling - they could have done it. It took another decade before we got the Makro Gold Racer, and then everyone else jumped on that bandwagon.

The story of White's the last 15 years is the story of missed opportunities and undue faith in big box machines.

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Even between 2002 with the introduction of the MXT up until 2009 with the introduction of the V3i White's was a force to be reckoned with, producing extremely competitive machines. Once CEO Alan Holcombe left however, right around the time the V3i came out... that is when the end really started. White's just never found anyone capable of really replacing Alan.

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